This guide provides an in-depth exploration of the Audience Dashboard, one of Regal's default reporting dashboards.
While potential use cases for these metrics will be shared, it's essential to emphasize that they should be considered alongside other data sources and tailored to specific organizational goals.
Reporting dashboards are updated: Monday-Friday: Hourly from 9am ET to 10pm ET and Saturday-Sunday at 8am, 3pm, 8pm, and 10pm ET.
Click on the tile or filter name below to learn more about that tile.
Reporting License
Reporting Dashboards are provided under a separate per-seat license. Please submit a ticket to sign up for Reporting Dashboards.
Filters
All default Regal dashboards have filters available for you to refine the data you're viewing. The Audience Dashboard has the following filters:
Select Timeframe
- Used to filter data within a specified timeframe.
- Defaults to "is in the last 7 days".
Select Period
- Used to show different periods of time (hourly, daily, weekly, etc.) in the various graphs.
- Defaults to "Daily".
Day of Week
- This filter enables you to view data based on specific days of the week.
- Defaults to "is any value".
Hour of Day (EST)
- This filter enables you to view data based on specific hours of the day.
- Defaults to "is any value".
Sub Brand
- Used to filter by phone line used for tasks. You can assign a sub brand to each phone number in Settings > Phone Numbers.
- Defaults to "is any value".
Brand phone line name
- Used to filter by phone line used for tasks. You can assign a name to each phone number in Settings > Phone Numbers.
- Defaults to "is any value".
Tiles
Total Contacts
- Type: Numeric Display
- Function: This tile tracks the total number of contacts you have stored in Regal during the select timeframe. This is useful for evaluating the reach of your services.
Total Subscribers
- Type: Numeric Display
- Function: This tile tracks the total number of contacts that you have stored in Regal during the select timeframe and are also subscribed. This is useful for understanding the level of engagement and interest in your services.
Total % Unsubscribed
- Type: Numeric Display
- Function: This tile displays the percentage of your total contacts that have unsubscribed. Unsubscription rates can be a key indicator of customer satisfaction. A high rate of unsubscriptions might signal issues with the service quality, customer support, or overall customer experience.
Total Subscribers Had Conversation
- Type: Numeric Display
- Function: This tile displays the number of unique contacts that your agents have had a conversation with (inbound or outbound, any type of task) during the selected time period. When used alongside other tiles in this dashboard and on other dashboards, it can serve as a metric for assessing the efficacy of your campaigns.
% Subscribers Had Conversation
- Type: Numeric Display
- Function: This tile displays the percentage of unique contacts that your agents have had a conversation with (inbound or outbound, any type of task) during the selected timeframe. When used alongside other tiles in this dashboard and on other dashboards, it can serve as a metric for assessing the efficacy of your campaigns.
New Contacts Added
- Type: Numeric Display
- Function: This tile displays the total number of new contacts added to Regal in the specified time period. When used alongside other tiles in this dashboard and on other dashboards, it can serve as a metric for assessing the growth as well as the efficacy of your campaigns.
New Subscribers Added
- Type: Numeric Display
- Function: This tile displays the total number of new subscribers added to Regal in the specified time period. When used alongside other tiles in this dashboard and on other dashboards, it can serve as a metric for assessing the growth as well as the efficacy of your campaigns.
Opt-In Rate
- Type: Numeric Display
- Function: This tile displays the percentage of the total number of new contacts added to Regal in the specified time period that have also subscribed specifically to the voice channel. When used alongside other tiles in this dashboard and on other dashboards, it can serve as a metric for assessing the growth as well as the efficacy of your campaigns.
New Subscribers Had Conversation
- Type: Numeric Display
- Function: This tile displays the total number of new contacts added to Regal in the specified time period that have also had a conversation with an agent. When used alongside other tiles in this dashboard and on other dashboards, it can serve as a metric for assessing the growth as well as the efficacy of your campaigns.
% New Subscribers Had Conversation
- Type: Numeric Display
- Function: This tile displays the percentage of the total number of new contacts added to Regal in the specified time period that have had a conversation with an agent. When used alongside other tiles in this dashboard and on other dashboards, it can serve as a metric for assessing the growth as well as the efficacy of your campaigns.
Total Contacts & Subscribers
- Type: Area Chart
- Function: This tile tracks the total number of contacts and subscribers you have stored in Regal over time. This metric is useful for assessing the effectiveness of campaigns and user engagement strategies, as it provides a visual representation of the fluctuations and trends in the number of people your agents are reaching over a specified period.
% of Contacts Who Subscribe
- Type: Line Graph
- Function: This tile displays the percentage of new contacts added to Regal in the specified time period that have also subscribed. When used alongside other tiles in this dashboard and on other dashboards, it can serve as a metric for assessing the growth as well as the efficacy of your campaigns.
New Contacts Added
- Type: Numeric Display
- Function: This tile displays the total number of new contacts added to Regal over time. When used alongside other tiles in this dashboard and on other dashboards, it can serve as a metric for assessing the growth as well as the efficacy of your campaigns.
Unsubscribe Rate
- Type: Line Graph
- Function: This tile displays the percentage of your contacts that have unsubscribed over time. Unsubscription rates can be a key indicator of customer satisfaction. A high rate of unsubscriptions might signal issues with the service quality, customer support, or overall customer experience.
Subscribers by Source
- Type: Stacked Column Chart
- Function: This tile displays the different sources your new contacts are from. Sources are typically sent to Regal in a custom event. When we're unsure of the source we attribute it to the task type. This is useful for knowing where your contacts are coming from.
New Subscribers Added by Source
- Type: Stacked Column Chart
- Function: This tile displays the different sources your new contacts are from, broken down by day. Sources are typically sent to Regal in a custom event. When we're unsure of the source we attribute it to the task type. This is useful for knowing where your contacts are coming from.
Total Subscribers Had Conversation
- Type: Combination Column Chart and Area Chart
- Function: This tile displays the number of unique contacts that your agents have had a conversation with (inbound or outbound, any type of task) in an area chart over a column chart that shows the number of unique new voice subscribers. When used alongside other tiles in this dashboard and on other dashboards, it can serve as a metric for assessing the efficacy of your campaigns.
% of New Subscribers Called
- Type: Line Graph
- Function: This tile displays the percentage of new contacts added to Regal in the specified time period that have also had a voice task completed by an agent (this doesn't necessarily mean that a conversation occurred). When used alongside other tiles in this dashboard and on other dashboards, it can serve as a metric for assessing the growth as well as the efficacy of your campaigns.
% of New Subscribers Called or Messaged
- Type: Line Graph
- Function: This tile displays the percentage of new contacts added to Regal in the specified time period that have also had a voice or SMS task completed by an agent (this doesn't necessarily mean that a conversation occurred). When used alongside other tiles in this dashboard and on other dashboards, it can serve as a metric for assessing the growth as well as the efficacy of your campaigns.
% of New Subscribers Messaged
- Type: Line Graph
- Function: This tile displays the percentage of new contacts added to Regal in the specified time period that have also had an SMS task completed by an agent (this doesn't mean an agent spoke with them, just that they received a message). When used alongside other tiles in this dashboard and on other dashboards, it can serve as a metric for assessing the growth as well as the efficacy of your campaigns.
% of New Subscribers Engaged In Conversation
- Type: Numeric Display
- Function: This tile displays the percentage of new contacts added to Regal in the specified time period that have also had a conversation with an agent. When used alongside other tiles in this dashboard and on other dashboards, it can serve as a metric for assessing the growth as well as the efficacy of your campaigns.
% of New Subscribers Engaged In Conversation by Lead Source
- Type: Numeric Display
- Function: This tile displays the percentage of new contacts added to Regal in the specified time period that have also had a conversation with an agent, broken down by lead source. When used alongside other tiles in this dashboard and on other dashboards, it can serve as a metric for assessing the growth as well as the efficacy of your campaigns.